Absolut No Borders
Some ideas don’t stay local. They move. For Absolut, “Summer Nights. No Borders.” reframed the brand as a passport—less about...
Absolut Summer
Absolut has always been less about the bottle—and more about what you do with it. With Absolut, the idea centered...
Absolut Oak
Not every launch is loud. Some are measured—by intent, not volume. With Absolut Oak, the focus was on building a...
ABSOLUT GRAMMYs
Some moments are built for attention. Others are built to own it. With Absolut Lime as the official spirits partner...
Absolut Sequin
Holiday work has a tendency to overdo it. This didn’t need to. For Absolut, the limited-edition sequin bottle already carried...
Absolut Transparent
Nothing to Hide. Everything to Show. Led concept and art direction for an evergreen campaign for Absolut Vodka, built around...
Absolut Electrik
Unwrap the Night Led concept and design for a holiday retail takeover for Absolut Vodka Electrik, transforming the last three...
Absolut America
Celebrating What Unites Us Led design for a 360° campaign for Absolut Vodka, created to support a limited-edition bottle rooted...
ABSOLUT COACHELLA
Some partnerships make sense on paper. Others already feel like culture. When Absolut showed up alongside Coachella, the goal wasn’t...
Absolut Lime
Turning Up the Zest at Retail Led art direction for integrated on- and off-premise campaigns for Absolut Vodka Lime, building...